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SWOT-AHP-TOWS highlights priority digital strategies for Vietnamese SMEs

Two business professionals seated at a white table reviewing multiple printed documents, charts, and a laptop during an overhead view of a collaborative workspace planning session.
Research area:Business, Management and AccountingStrategy and ManagementDigital Transformation in Industry

What the study found

The study identified twelve feasible digital transformation strategies for supply chain management in Vietnamese small and medium-sized enterprises (SMEs), with five ranked as the top priorities. These top priorities were government policies and international funding, a skilled digital workforce, advanced technologies such as artificial intelligence (AI) and the Internet of Things (IoT), organizational flexibility and financial efficiency, and system security and operational safety.
What the authors say this matters
The authors conclude that the findings offer actionable guidance for SMEs planning digital transformation and provide evidence-based insights for policymakers. The study suggests these priorities may support sustainable and resilient digital supply chains.
What the researchers tested
The researchers used a hybrid SWOT-AHP-TOWS framework, which combines SWOT analysis with a method for weighting factors and a strategy formulation approach. They based the evaluation on input from 20 experts.
What worked and what didn't
Twelve strategies were identified as feasible, and five were ranked highest by weight: WO1, WT2, SO1, ST2, and ST3. The abstract does not report any strategies as unsuccessful; it only states the priority ordering and the weights for the top five strategies.
What to keep in mind
The study is limited to Vietnamese SMEs and to supply chain management, so the scope is specific. The abstract does not describe detailed limitations beyond the use of 20 experts and the stated framework.

Key points

  • The study focused on digital transformation in supply chain management among Vietnamese SMEs.
  • Using SWOT-AHP-TOWS and 20 expert evaluations, the researchers identified 12 feasible strategies.
  • The top-ranked priorities were government support, digital workforce development, AI and IoT adoption, flexibility and financial efficiency, and security and operational safety.
  • The authors say the findings can guide SMEs and inform policymakers.
  • The abstract does not describe major limitations beyond the study scope and expert-based evaluation.

Disclosure

Research title:
SWOT-AHP-TOWS highlights priority digital strategies for Vietnamese SMEs
Authors:
Huong Thi Minh Luong, Tri Cao Le, Khoa Minh Dang Ngo
Institutions:
Industrial University of Ho Chi Minh City
Publication date:
2026-04-05
OpenAlex record:
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AI provenance: This post was generated by OpenAI. The original authors did not write or review this post.