Category: Marketing
Most UK farms use one or two marketing channels
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in MarketingSocial network analysis of UK farm marketing channels reveals complex relationships between connectivity, functional integration, and resilience across 572 farm businesses.
AI is linked to fewer traditional marketing job offers in Poland
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in MarketingMixed-methods study analyzing AI impact on marketing industry labor markets, job roles, and practices, with focus on Polish market trends and workforce skill shifts.
Contact information linked to tobacco coupon receipt and use
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in MarketingStudy examining tobacco coupon receipt, redemption, and cross-product marketing among U.S. adult tobacco users, documenting tobacco industry engagement strategies and subsequent purchase behavior.
