What the study found
Digital transformation and FinTech adoption were both positively linked to green innovation. The findings also showed that environmental performance was positively and significantly associated with digital transformation, FinTech adoption, and green innovation.
Why the authors say this matters
The authors conclude that firms should invest in digital transformation and FinTech solutions to support green innovation and improve environmental performance. They also suggest that policymakers can help by strengthening digital infrastructure and providing regulatory and financial support for sustainable digital initiatives.
What the researchers tested
The study examined manufacturing firms in Jordan, using survey data from 153 managers collected at one point in time. The researchers analyzed the data with partial least-squares structural equation modelling (PLS-SEM), and they framed the work using the dynamic capabilities view and the natural resource-based view.
What worked and what didn't
The reported results indicate positive effects of digital transformation and FinTech adoption on green innovation. Environmental performance was also reported as positively and significantly influenced by digital transformation, FinTech adoption, and green innovation.
What to keep in mind
The study used a cross-sectional design with data from a single time point, so it cannot capture changes over time. The abstract also limits the scope to manufacturing firms in Jordan.
Key points
- Digital transformation and FinTech adoption were positively associated with green innovation.
- Environmental performance was reported as positively and significantly linked to digital transformation, FinTech adoption, and green innovation.
- The study used survey data from 153 managers in Jordanian manufacturing firms.
- The analysis used partial least-squares structural equation modelling (PLS-SEM).
- The design was cross-sectional, so it captured only one point in time.
Disclosure
- Research title:
- Digital transformation and FinTech were linked to better environmental performance
- Authors:
- Aws Al-Okaily
- Institutions:
- Jadara University
- Publication date:
- 2026-04-02
- OpenAlex record:
- View
Get the weekly research newsletter
Stay current with peer-reviewed research without reading academic papers — one filtered digest, every Friday.


